The honor, dignity, and integrity of our country are not for sale,” read an ad in The New York Times paid for by Walmart stakeholder Christy Walton.

Some workers are staying home and more brands could face boycott campaigns that have become a staple in the fight over social-justice issues

Walmart (WMT) , which has recently been fighting to keep prices low in its stores amid looming tariffs, has another significant threat on its plate. The retail giant is facing a major boycott threat from customers after far-right group Libs of Chicago tweeted a photo of a full-page ad that ran in the New York Times in March promoting the No Kings movement.

The backlash comes after Walmart heiress Christy Walton reportedly paid for a 'No Kings,' ad, which has been perceived as being anti-Trump.