For me, one of the biggest drawbacks of hotel loyalty programs is that they leave out many unique independent hotels. In fact ...

Traditional loyalty programs no longer resonate with millennials and Gen Z. We’re not earning free flights through a f ...

With the launch of Club JSX, travelers can earn rewards while flying in comfort on JSX's public charter flights.

Brands like Chipotle, Starbucks, Cava, and others are leaning on rewards to keep customers coming back and to build habits ...

Find out which cruise lines match loyalty status, with the options available, and how you can apply to switch your dedication ...

Effective loyalty programs spur business performance. Successful retailers have a deeper emotional connection with customers, ...

Martequity: The fundamentals of loyalty programs have remained the same since their origins in 1793, when merchants offered ...

Phase two of Explora Club brings added member perks and a status-match boost as guests increasingly defect from Carnival to ...

According to a statement shared by the company’s Brand Ambassador John Heald, Carnival Cruise Line will listen to its guests ...

DTC Wine Consultancy Adds New Comprehensive Operational Offering to Support the Wine Industry’s Most Valuable Customers July ...

The Detroit Pistons are teaming up with a Seattle-based startup on a new loyalty program designed to increase fan engagement.

Any points that customers have earned through the Just Shop Rewards program will be valid up until July 26, after which they ...