Milk, ice cream products are latest to drop artificial dyes
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The FDA approved the fourth natural food color additive this year, but how can you avoid the artificial dyes still out there?
TUESDAY, July 15, 2025 (HealthDay News) — A natural blue food coloring made from gardenia fruit has been approved by the U.S. Food and Drug Administration (FDA). The additive — dubbed gardenia blue — can now be used in foods like sports drinks, flavored waters, fruit drinks, teas, and both hard and soft candies, the FDA announced July 14.
Health Secretary Robert F. Kennedy Jr. is pushing to eliminate synthetic food dyes, but Mars refuses to remove them from its candies like M&M’s and Skittles, according to Benzinga. Mars says it will keep using synthetic dyes in its candies,
Health Secretary Robert F. Kennedy Jr.’s campaign to eliminate synthetic food dyes from the American food supply is facing stiff resistance from one of the country’s most iconic candy makers —
Welch’s Fruit Snacks will cut synthetic dyes from its full lineup of products by early 2026, parent company PIM Brands Inc. said, making it the latest American brand to pledge to eliminate the colorants.
The health secretary has used peer pressure to persuade food makers to nix synthetic dyes. The candy industry is holding out, arguing American consumers like bright sweets.