AMC Theatres is confident its new business model of running ads before movies won’t discourage filmgoers from coming to ...

AMC reaches agreement with National CineMedia to run more advertising in theaters. AMC to receive a cut of ad sales. Stock up ...

AMC is adding more commercials before screenings, and movie-goers are not taking it well. The theater chain announced this week it has struck a deal to air a new wave of pre-movie ads starting July 1.

Starting July 1, AMC will run a “platinum spot” with pre-movie commercials alongside traditional film trailers that play for its audiences, according to The Hollywood Reporter. In a statement, the ...

AMC Entertainment Holdings Inc. has agreed to run more advertising in its theaters, ending its yearslong opposition to ...

Word got out today that the No. 1 exhibition circuit, AMC Theatres, will start running more advertising during their ...

AMC Theatres is offering another perk for members of its loyalty group, AMC Stubs. Starting on July 9, Stubs members can buy ...

Wednesdays are the slowest day of the week at the box office. The theater giant hopes a 50 percent discount will shake things ...

The theater chain announced on May 12 that it will be offering 50% off movie tickets every Wednesday starting July 9 for ...

The offer will kick in during the busy summer season amid the release of event pics including 'Jurassic World: Rebirth' and ...

This new promotion was announced in a press release May 12. These reduced prices on Wednesdays is scheduled to go into effect July 9 and is to be available for any existing or new AMC ...

AMC movie theaters will be offering discounted movie ... we could not afford to have made this change to our ticket pricing strategy until the box office showed true signs of sustained recovery ...