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Adidas Originals has united major names from across the cultural landscape for its “Superstar, the Original” campaign, per ...
HBE capstone event “Pathways & Pipelines,” explored how Black creativity builds bridges—preserving history, creating access, ...
Actor Samuel L. Jackson stars in and narrates two new ads, which highlight the timelessness of the brand and its cultural ...
At Paris Fashion Week Men’s Spring/Summer 2026, adidas Originals celebrated the enduring impact of football culture far ...
How the adidas Superstar Became the World’s Favorite Original: Over five decades, it was reimagined by culture-shifters, sparking stories that transcended style and resonated around the world.
The latest adidas Basketball sneakers unveiled have been on the forefront of the HBCU Culture who admire NBA stars James Harden, Anthony Edwards, Donovan Mitchell, and Dame Lillard.
Adidas has apologized to supermodel Bella Hadid for "any negative impact" stemming from the outcry over its decision to showcase the pro-Palestinian celebrity as the face of its 1972 Munich ...
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