Plus, get the best of BroadwayWorld delivered to your inbox, and unlimited access to our editorial content across the globe. Disney's Aladdin on Broadway has created a new 360 video experience. The VR ...

You won't need a magic lamp to discover a whole new world on Broadway. Disney’s Aladdin, brings the beloved animated film to dazzling life on stage. Now in its ninth year on Broadway, Aladdin whisks ...

A 360-degree video ad campaign has been launched to promote Disney’s musical Aladdin on Broadway. The ad, created by Disney and its agency Serino Coyne, places viewers on stage with Aladdin and the ...