Following its campaign launch with Paris Hilton, Taco Bell is once again tapping into nostalgia by introducing a digitized version of its popular Coin Drop game. The countertop game was wildly popular ...

Taco Bell is relaunching its Coin Drop game but with some modernization — the fundraising game will be available via the brand's mobile app, according to a press release. The fundraiser will run ...

Taco Bell is relaunching its Coin Drop game as part of its mobile app, according to a press release shared with Marketing Dive. The game was featured at Taco Bell locations in the 2000s and 2010s.

Taco Bell’s Coin Drop game is coming back in a big way. Tuesday, the taco chain announced the virtual return of its countertop fundraising effort, allowing people to play the game through the Taco ...

In recent years, Taco Bell has taken pride on listening to the fans on what items they’d like to see brought back to locations across the country. That process has resulted in the return of favorites ...

Taco Bell revived its iconic Coin Drop game last month, this time making it digital and a part of the QSR's loyalty program. The brand raised $$182,000 for the Taco Bell Foundation, its fundraising ...