Some of the new Star Wars Coke collection has arrived at Walt Disney World. This merchandise and limited-edition bottles are part of the “Refresh Your Galaxy” campaign. There are 30 specialty Star ...

Shakir Moin explains how the soda giant is using the global opportunity to demonstrate its “de-averaging at scale” principle ...

Collecting is a passion, a hobby, an investment — or all three, depending on who you ask. And when it comes to the brands which drive long-term interest from those with a bug for curated valuables, ...

Few companies are as intertwined with Americana as Coca-Cola. From iconic advertising to global symbolism of American consumerism and capitalism, Coke’s reach across lives and continents over 139 ...

Add Yahoo as a preferred source to see more of our stories on Google. Aug. 13 (UPI) --A soft drink superfan from North Carolina recaptured a Guinness World Records title when her collection of ...

ATLANTA — Coca‑Cola and Disney have announced a "Refresh Your Galaxy" collaboration. The global campaign will feature a series of 30 collectible package designs showcasing Star Wars characters and ...

Luckily, these releases are just the tip of the iceberg—or should we say an ice-cold soda can—as Fanta prepares to release a ...

Crocs is set to drop what could be its most refreshing shoe release yet with the new Coca-Cola Collection. The limited-edition Coca-Cola Collection of clogs and Jibbitz charms will launch on Jan. 13, ...

Coca-Cola launches FIFA World Cup 2026 campaign in Canada with collectibles, fan zones, and nationwide retail activations.