When it comes to personal brands, President Donald Trump has one that’s strong and well-defined. For the last four decades—as Trump has been a key figure in business, media and politics—his brash, ...

Customer reviews and ratings play a key role in the customer journey, with as many as 98% relying on them to inform their purchasing decisions. When you know that your products and services are of ...

Ali Hussain has a background that consists of a career in finance with large financial institutions and in journalism covering business. Luis Alvarez / Getty Images Consumer reviews are an important ...

Some companies pay people to post positive reviews. This is particularly common with apps that are free to download, but even ...

As previously covered here, the Federal Trade Commission has recently warned businesses to comply with the FTC Consumer ...

A China-based company that sells $500 million a year in tools and appliances on Amazon has been accused of manipulating its customer product reviews — and competitors gripe that Amazon has been ...