Tesla poised to be early winner
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How Chevrolet is methodically challenging Tesla’s EV reign
The Automotive High Performance EVs Market is developing at an impressive rate, but as we head to 2026, a curious twist has been occurring in the mainstream of electric vehicle market in the United States.
Tesla's (NASDAQ:TSLA) relentless sales slump has captured headlines in recent weeks, but that doesn't reflect the reality of the global EV market. Electric vehicle sales fell 4% in North America in 2025 due in large part to the expiration of the Federal EV tax credit.
Tesla’s EV market share shrank amid an overall sales slide in 2025. GM, on the other hand, was the biggest winner.
The Cybertruck was America's best-selling electric pickup in 2024. The next year, sales fell by half, according to industry estimates.
With US federal EV incentives gone, Tesla gets back to dominating the US market. It's all about volume and EV manufacturing scale.
Tesla lost its crown as the world’s bestselling electric vehicle maker on Friday as a customer revolt over Elon Musk’s right-wing politics, expiring U.S. tax breaks for buyers and stiff overseas competition pushed sales down for a second year in a row.
The Tesla Model 3 and Model Y are still untouchable. But the Ford Mustang Mach-E, Chevy Equinox EV and Hyundai Ioniq 5 are all vying for third place.
Tesla's electric vehicle business had a rough year in 2025.