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Warner. Bros. Discovery changed the name of its flagship streaming service from HBO Max to simply Max. It was clearly a ...
Warner Bros. Discovery is reversing its puzzling 2023 decision to lop off the HBO brand from the name of its streamer.
Warner Bros. Discovery's rebranding of HBO Max highlights the merger's failure to reach its original goal.
The return to HBO Max also marks an "implicit promise" by the company to deliver unique and premium content, Warner Bros ...
Warner Bros. Discovery (WBD) recently announced the streaming app Max will revert to the name HBO Max this summer. The move ...
Max subscription holders, you’re gonna laugh when I tell you this: HBO Max is the new-old name for this streaming destination ...
Everything old is new again. What goes around comes around. Time is a flat circle. And Max is now, once again, HBO Max. Warner Bros. Discovery, the parent company of the streaming service known ...
Discovery explained that the decision to return to the HBO Max brand was multi-layered, citing the success of WBD’s streaming services and shifts in consumer behavior. “This evolution has also ...
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