H-E-B is jumping on the protein-in-everything trend with a viral line of Higher Harvest premade meals. Why it matters: The rise of GLP-1 use and fitness culture has changed the way many people eat, ...
Another viral H-E-B item has hit TikTok, and this time it's for the health nuts. H-E-B's new line of ready-made meals under the health-conscious Higher Harvest label is turning heads on social media.
H-E-B, in partnership with Meals on Wheels San Antonio, will prepare meals for more than 3,000 older adults during the grocer’s Feast of Sharing event this weekend.