EL SEGUNDO, Calif.--(BUSINESS WIRE)--Following the successful launch of the first limited edition Hot Wheels Formula 1® car in 2024 and the announcement of a multi-year licensing partnership with ...

Lando Norris may have taken the checkered flag at F1 Mexico last weekend, but racing fans had something else to cheer for, as Mattel unveiled the latest additions to its Formula 1 Hot Wheels ...

I don't know about you, but when I was a kid, Hot Wheels was the thing to have - I loved building tracks and using all sorts of accessories to create my racing setup. Now that technology has evolved, ...

I always feel like the next Hot Wheels-related news is only five minutes away. That's how prolific Mattel's marketing department is. If you are a hardcore collector, that's great news. If you're the ...

Convenience store chain 7-Eleven is collaborating with El Segundo toymaker Mattel on a Hot Wheels racing car. The promotion will include a takeover this weekend at one of the chain’s Riverside ...

More than just plastic bricks, the new Mattel and Hot Wheels Brick Shop sets also include metal pieces, extra accessories, and a matching die-cast. Lego and Mattel have enjoyed each other’s company in ...

A selection of die-cast cars are now available at major retailers globally and additional Hot Wheels F1® products will be released throughout 2025 EL SEGUNDO, Calif.--(BUSINESS WIRE)--Following the ...