Instagram has grown to become the top photo-sharing platform. Users post over 60 million photos every single day and like over 1.6 billion posts. Not only is it a popular platform for users, but it’s ...

Despite competition from other social platforms (many of which are new), Instagram is still growing at an explosive rate. How do we know this? The numbers say it all. In 2017, this platform had 700 ...

Instagram is a powerful social media channel with considerable marketing potential to grow an audience and reach your customers. Does your brand have a presence on Instagram? It should. The social ...

David is a best-selling author, speaker and trainer. He is also CEO of IPD, a world-class marketing agency based in Tampa, Florida. Social media marketing has never been more relevant than it is right ...

Here’s how to do social media marketing for your business. Before posting on social media, step back and look at your overall ...

There are reasons to resent social media — for one, it can be infuriatingly addictive and potentially isolating. But like anything else in today’s social landscape, it’s a two-sided coin. Social media ...

In the evolving digital marketplace, social media acts as democratizer and judge. Credit: Bob Al-Greene / Mashable Social media is the common marketplace for just about everything these days, ...

Brands are investing a lot of time and money in promoting themselves online, and with this many resources put into it, you gotta make sure the results are paying off. Now, among all the social ...

Instagram started testing its own native affiliate marketing feature last June. Creators selected for the test can earn commission from in-feed posts, stories, and IG Live. Recently, Instagram ...

There are reasons to resent social media — for one, it can be infuriatingly addictive and potentially isolating. But like anything else in today’s social landscape, it’s a two-sided coin. Social media ...