For over 60 years, Lowrance has led the way in fish finder technology. From the first transistor sonar capable of displaying individual fish to the first DownScan sonar to produce high-resolution ...

I’ve been fishing from a Hobie kayak for over 11 years, and when it comes to a fish finder GPS for a kayak, the Lowrance Hook Reveal 7 Splitshot is a rugged and reasonably-priced option. Lowrance ...

Growing up in a bait shop in northern Minnesota in the 1980s, I was always up on the latest in baits, rods, reels, and electronics. So I witnessed and participated in the technological progression of ...

While most people focus on their fish-finding capabilities, fish finders’ sonar displays are also helpful in showing you the underwater topography and structures that may hold fish. Once you learn how ...

It wasn't that long ago anglers used a rock tied to a string to determine the depth where they were fishing. But over the last few decades the technology involved in fish sonars/finders has ...

If you’re struggling to catch fish, fish finders can feel like a magic bullet ready to solve your problem and fill your creel. While they won’t make up for poor timing or technique, they can be a ...

Darrell Lowrance was not a man who sat still. His passions included fishing and flying, and family members even decades younger sometimes had trouble keeping up with him. It was during one of his ...

All too familiar with angler frustrations, longtime Tulsa anglers Steve Carroll and Dale York decided to invent a fish-finder school — literally. The “Lowrance Academy,” which rolled out quietly last ...

For over 60 years, Lowrance has led the way in fish finder technology. From the first transistor sonar capable of displaying individual fish to the first DownScan sonar to produce high-resolution ...