Celebrity endorsements are designed to bring in big business, but on occasion, they flop. These are the biggest celebrity endorsement failures of all time.

Still, it is a talking point that Nike has a 15-year, $252 million apparell deal with Ohio State that was signed in 2018 and OSU's most notable athlete is going to be rocking Adidas.

Kobe Bryant understood the backlash against his controversial Nike ad with LeBron James: "It's definitely inappropriate" originally appeared on Basketball Network. LeBron James and the late Kobe ...

Several female athletes and former San Jose State associate coach Melissa Batie-Smoose demanded Nike respond to the reporting in an ad for XX-XY. “Over 1900 females have been displaced by males ...

"I am satisfied with what I have" - Dirk Nowitzki on why he turned down millions in endorsement deals originally appeared on ...

SAN LEANDRO (WPVI) -- Former 49er Colin Kaepernick is back in the headlines, this time for being one of the faces for Nike's latest ad campaign. Kaepernick unveiled the ad on Twitter, which says ...

After Nike debuted its first Super Bowl commercial in 27 years, featuring a star-studded lineup of women athletes including Caitlin Clark, Sha'Carri Richardson, Jordan Chiles and JuJu Watkins ...

Nike is earning widespread praise for its latest ad campaign spotlighting professional golfer Scottie Scheffler’s Open ...

The financial terms established a new paradigm for athlete endorsements. Rather than simply paying for product placement, Nike created a partnership model that aligned Jordan’s success with the ...