Each episode features expert guests ranging from designers and dedicated supporters to sports historians, uncovering the stories, memories and meaning woven into football shirts, as well as ...

PUMA have unveiled the upcoming 2024-25 home kit for Italian club AC Milan. The traditionalists will love the latest shirt, as the Rossoneri bypass any unorthodox patterns to incorporate its classic ...

HERZOGENAURACH, Germany--(BUSINESS WIRE)--Sports company PUMA and Borussia Dortmund swapped shirts with the fans at the Signal Iduna Park before kick off on Saturday to draw attention to the ...

With just over a month until the start of the UEFA EFA Women's Euro in England, Puma became the latest sports manufacturer to launch their bespoke kits for four of the competing nations at the ...

Neymar Jr. is releasing a vibrant “Creativity Collection” in partnership with Puma. The capsule will include the Future Z 1.1 Creativity football boot, which the star forward of Paris Saint-Germain ...

Puma’s short stint outfitting Valencia from 1990 to 1993 captured a club in transition, now back in focus as LaLiga plans a ...

It’s a sector worth billions of dollars, but the sport apparel market has been left red-faced during a major soccer match following a number of product malfunctions. With a distinct lack of goals in ...

HERZOGENAURACH, Germany--(BUSINESS WIRE)--Ahead of their Ligue 1 match against Lyon, the players of Olympique de Marseille wore jerseys that were made as part of PUMA’s innovative recycling project RE ...

Football — or as some may call it, soccer — has become an important sport for athletic apparel and footwear brands to grasp onto in order to expand into becoming staple lifestyle brands in the market.