Salesforce today announced the Lightning Experience, a major redesign effort spanning the company’s applications and devices. The effort starts with a revamp of the desktop version of Sales Cloud, ...

Global leaders in CCaaS and CRM expand partnership to help businesses drive more value from data and AI with Genesys Cloud CX and Salesforce Service Cloud This jointly released solution makes agent ...

Chatbot service agents and more responsive AI-powered processes become available to Salesforce Service Cloud customers today — provided they have enough historic data for the machine learning to work ...

User experience makes a big difference in the value employees derive from Salesforce’s CRM platform. That's the conclusion New York City-based Bluewolf drew in its fourth annual State of Salesforce ...

A look at the Salesforce Certifications that will help make you more marketable and better paid, as well as information on training and costs. Editor's Note: This article has been updated on May 16, ...

As we return to the office in a post-pandemic world, it’s clear the world has changed and we’re not going back. Numerous studies show that hybrid working styles are now mainstream. Employee surveys ...

Salesforce Sales Cloud is one of the most robust and customizable CRM options available on the market. While it can be expensive, it’s ideal for enterprise-level sales teams. Why you can trust ...