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9 of most anticipated Super Bowl commercials of 2026

Best Super Bowl commercials from last year: Watch 2025's top 10 ads

USA TODAY Ad Meter is back for 2026, letting fans vote on the year’s best Super Bowl commercials. Budweiser won back the crown last year with the famed Clydesdales, edging a heartstring-tugging Lay’s commercial in one of the closest votes in the history of the annual contest.

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Why Budweiser’s ‘American Icons’ Will Be The Most Popular Super Bowl Commercial In 2026

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9 of the Most Anticipated Super Bowl Commercials of 2026

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Super Bowl 2026 Date, Media Day Schedule for Seahawks vs. Patriots

The New England Patriots and Seattle Seahawks will clash for the second time in Super Bowl history when the AFC and NFC champions square off in Super Bowl LX.

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Where to watch Super Bowl 2026: Seahawks vs. Patriots kickoff time, TV channel, live stream and prediction

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Patriots head to Santa Clara, California to square off with Seattle Seahawks in Super Bowl LX

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Concerts, culture and fan zones: See top Super Bowl week events in Bay Area

The San Francisco Fan Zone “is taking over Yerba Buenda Gardens” with a community-focused celebration of the Bay Area’s creativity and culture.

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Seahawks to wear all navy jerseys in Super Bowl LX

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Super Bowl 2026 date: Is it on today?

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As Super Bowl LX nears, commercials remain a main event

With this year's Super Bowl set to be played at Levi's Stadium, the Bay Area will be prominently featured, including in one high-profile ad already drawing attention.

Super Bowl commercials 2026: Sabrina Carpenter, Emma Stone, Peyton Manning headline celebrities in teasers

With Super Bowl LX fast approaching on Feb. 8, we're starting to get a sense of which stars will appear during ad breaks in the action between the New England Patriots and Seattle Seahawks. Companies have already started to tease their commercials,

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Super Bowl 2026 Commercials: See Kendall Jenner and More in Must-See Ads

Hollywood’s biggest stars are making sure their Super Bowl commercials are the big winners on game day. While some sports fans are focused on the matchup between the New England Patriots and the Seattle Seahawks on Sunday,