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8 Strategies Driving Growth in the Plus-Size Fashion Market
Powered Sizing Technology Lucy and Yak reportedly partnered with True Fit to deploy AI-driven sizing across its US e-commerce ...
Hourglass Fashions, a direct-to-consumer plus-size fashion brand, today announced the launch of its curated bundle collections, designed to eliminate the frustration of mix-and-match styling while ...
The American waistline may be expanding, but plus-size shoppers are tightening their belts. According to the market research company NPD Group, the overall women’s apparel business is down about 5 ...
Now, there are few rules you need to follow in order to stay in fashion. In this diet-obsessed, waif-model culture, designers still gear their creations toward a size two, and their version of plus ...
If you're plus-size, you may know the struggle all too well of falling in love with a piece on the runway and waiting three to five seasons until a brand designs something similar in plus-size, if ...
Thick. Big-boned. Curvy. Heavy-set. Phat. Fluffy. No matter the moniker attached to one’s body or one’s curves, the plus-size woman and her sartorial choices have come a long way, especially over the ...
NEW YORK — When it comes to women’s clothing sizes, there’s some funny math going on. The average American woman is about 25 pounds heavier than she was in 1960. Yet women’s plus-size clothing, ...
Fashions that extend past a size 14-16 are typically branded “plus-size” – a term many find problematic, especially in 2017 when the average woman wears a size 16-18. Now, in a push to move beyond ...
If you don't have "legging legs," they aren't for you. You should avoid shorts that hit the biggest part of your thighs. And definitely don't wear horizontal stripes. From teen magazines to your nosy ...
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