The 99th Macy's Thanksgiving Day Parade starts at 8:30 a.m. ET on Thanksgiving Day, Thursday, Nov. 27. You can watch the entire parade on NBC or stream it on Peacock beginning at 8:30 a.m. ET. An encore on NBC will follow at 2 p.m. ET.

The advertising industry is abuzz with the potential of shoppable television. But the concept of buying something directly from your television isn’t new; it began back in the ’80s with channels like QVC and HSN. Of course, there’s no real place for ...

NEW YORK (Reuters) - Macy's Inc, which traditionally kicks off the U.S. holiday shopping season with a nationally televised parade in Manhattan, also will join a handful of other companies this year parading their ads on Facebook's fledgeling video feeds.