Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP ...

Mattel, the U.S. maker of Barbie, Hot Wheels, and Uno cars, is partnering with OpenA I to develop toys and games that ...

Barbie maker Mattel ( MAT) has been making toys for 80 years, during which it has become one of the leading global toy ...

Childcare experts called on Mattel to end a previously-announced collaboration with OpenAI that would implement the ...

Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it’s teaming up with OpenAI, which created ...

Mattel may seem like an unchanging, old-school brand. Most of us are familiar with it—be it through Barbie, Fisher-Price, ...

McKnight co-owns and manages P&L with Mattel’s chief commercial officer, making her team a profit center rather than a cost ...

Proposals to install ChatGPT into a range of toys including Barbie dolls have sparked alarm from experts who branded it a ...

Mattel has teamed up with OpenAI to develop toys and games with artificial intelligence, and expects to launch its first AI-powered product later this year, the Barbie-maker said on Thursday.