Advertising slogans always have been a marketing staple for businesses large and small. The most recognizable brands have featured memorable, catchy taglines that have resonated with consumers, while ...
A slogan is a catchy phrase or series of words used to help consumers remember a company, brand or product. Companies create unique, memorable or funny advertising slogans to use in various marketing ...
“Once upon a time” is how fairy tales begin. The phrase also can apply to stories about choosing a career. Someone in a group of aspiring advertising and design students once asked me my intended ...
The best advertising slogans are memorable and fit with the times. And some brands have already jumped on the "fake news" bandwagon. Battery brand Duracell has just launched an ad campaign entitled ...
PepsiCo Inc. unveiled Thursday its new advertising slogan, "That's What I Like," saying it is its first U.S.-based tagline in over two decades. The beverage and snack company said the new tagline, ...
Are you a print subscriber? Activate your account. By Ad Age Staff - 47 min 54 sec ago By Ad Age and Creativity Staff - 1 hour 4 min ago By Jack Neff - 1 hour 51 min ago 3 hours 2 min ago 4 hours 56 ...
The San Antonio and Florida lawyers who’ve been in a nearly four-year battle over the advertising slogan “Ever Argue With A Woman?” are done arguing. Court papers filed this week show the parties ...
The Advertising Standards Authority has ruled that retailer Woolworths (Pty) Ltd must stop using the phrase 'good old fashioned', as it imitates beverage manufacturer Frankie’s Olde Soft Drinks' 'good ...
You’ve heard these slogans your whole life—but most people have no idea where they came from, or how powerful they really were. From the line that sold America on diamond rings, to a pink cartoon ...