New York-based Looking Glass Factory (LGF) has been narrowly focused on making glasses-free holograms a thing with its innovative displays. For its latest trick, it's devised a screen that can present ...

The MTR Corporation has launched the world's first 3D display within a train carriage to offer advertisers a new outdoor advertising opportunity with greater creative flexibility. The transparent ...

In an increasingly competitive and crowded advertising landscape, more brands have begun creating literal out-of-the-box campaigns by leveraging 3D billboard displays to grab audiences and capture ...

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Looking Glass has launched a razor-thin display that can transform video into lifelike 3D holograms. The Hololuminescent ...

Big Outdoor president Bill Tagliaferri said: “Circa will be the most impactful digital display in downtown Los Angeles, ...

Following I/O 2019, Google Search gained its first AR objects with 3D animals. Google ads on the web can now feature interactive 3D objects, while YouTube AR lipstick ads are another way the company ...

While the sector is creating groundbreaking displays, Netflix’s latest series Resident Evil recently revealed a 3D NYC billboard, with a realistic zombie-like creature (a licker, if you know the lore) ...

In a first for search advertising, Samsung has begun running a 3D ad format on Bing.com to promote the new Galaxy S10 phone. Full screen ads in search results. The format is the result of months of ...