"Rethink [your] choice of cola." Pepsi takes major swing at Coca-Cola with latest Super Bowl ad featuring hidden messages: ...

Super Bowl weekend has finally arrived - and with the big game also comes the iconic commercials that are set to air all ...

The Super Bowl marks the biggest night of the year for football and marketing, but some ads over the years have been ...

If you're wondering whether it is truly worth the $8 to $10 million cost per 30 seconds to air a commercial during the Super Bowl, just ask the creative minds behind the pro-Jesus advertising campaign ...

Fanatics tapped Kendall Jenner for its first Super Bowl ad, built around the internet’s long-running 'Kardashian curse' theory.

These are the commercials the networks didn't want you to see. We're counting down the 10 most shocking banned Super Bowl ads.

Last night’s Super Bowl featured a familiar mix of celebrity cameos, inside jokes and, of course, Clydesdales. Less familiar, perhaps? A choir of singing toilets.

CLEVELAND, Ohio – The big game had four main players: The Seattle Seahawks and New England Patriots, of course, but also Bad Bunny and commercials. Last year, the popular Spanish-singing Bad Bunny ...

For all the money spent on Super Bowl ads, the goal is actually pretty simple—capture the attention of a massive audience, and do it in a way that makes ...

The polar bear may be seen as Coca-Cola's spirit animal, but Pepsi makes a play for the furry character in a new Super Bowl commercial. The ad, which is titled "The Choice" stars a polar bear – long ...

It's been 50 years since the first "Pepsi Challenge," and the subject taking the blind taste test is one of the most unlikely ...

The filmmaker, who makes a cameo as the bear’s therapist, tells PEOPLE why he “jumped at the chance” to direct the playful ...