Ahead of Meta's launch of a text-based social network, female-founded social networking startup RTRO is launching its app this week with the goal of connecting brands, creators and their fans and ...

Social media has come a long way in the last decade and a half. It’s evolved far from its roots as a way for friends to stay connected to a multibillion-dollar industry that allows brands to connect ...

On Threads, the algorithm-configuration feature is tied to Instagram’s larger efforts to revamp its main app to emphasize ...

Online marketing used to be a much more even playing field with a low barrier to success. But as the internet has matured and become more sophisticated, the companies running the show (like Facebook, ...

Companies, nonprofit organizations, and governments design algorithms to learn and predict user preferences. They embed these algorithms in recommendation systems that help consumers make choices ...

Reacting to Google algorithm changes instead of planning for them ahead of time isn’t a strong SEO strategy. What’s more, you can’t get away with just producing quality content these days. Many ...