Walmart has renegotiated its agreement with Trade Desk and now has the option to use ad-buying platforms of other firms.

- Fresh on the heels of its logo update and introduction of AI assistant Sparky, Walmart is now taking another step towards revamping its image, doing so via a new ad campaign featuring Hollywood ...

Walmart gives Love Jones a glimpse into their favorite characters' holiday celebration. In this interview, Nia Long and Larenz Tate discuss the Walmart holiday campaign, their holiday traditions ...

ROCKFORD, Ill. (WTVO) — Rockford’s Fire Department Coffee is the centerpiece of a new nationwide Walmart ad campaign. The “Who Knew?” campaign focuses on celebrating the growth of small ...

Walmart wants to jump-start Black Friday shopping with a couple of ads in NBC’s Thanksgiving football broadcast that will let viewers visit a virtual store. Viewers will be able to scan QR codes ...

The ad calls on people to participate in the "No Kings" protest slated to take place across the U.S. on June 14, the same day a military parade celebrating the Army's 250th Anniversary is set to ...

In the campaign’s official Walmart ad, Long opens her house door and is pleasantly surprised to see a package from Walmart. She brings the package inside, opens the box, and smiles big when she ...

BENTONVILLE, Ark. -- With pricing studies, such as this one, revealing little difference between Walmart and Target, Walmart is looking to distinguish itself from the competition.

Walmart’s ad business is starting to click. The company generated $4.4 billion in global ad revenue in 2024, up 27% year-over-year, the company disclosed in its latest earnings report on Thursday.