In today’s Digest, we discuss OpenX accusing Google of ad auction bias in a new lawsuit, Perplexity being accused of ignoring AI scraping blocks, and the falling number of Brits consuming news through ...

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has today (5th August, 2025) announced the appointment of Takeo Hori as senior director, ...

ExchangeWire CEO Rachel Smith sat down with DoubleVerify's Mark Zagorski and Ciarán O'Kane at Cannes 2025 to discuss the ad tech investment landscape. Tune in as O'Kane and Zagorski share their ...

How has contextual changed amidst the AI revolution, and how can advertisers best harness it? Contextual targeting has been steadily growing in demand over the past years, making a mighty resurgence ...

DoubleVerify, a leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, announced the expansion of its post-bid brand suitability measurement across ...

This week, digital platforms face mounting pressure as regulators tighten online safety rules for minors, while the ad market shows steady growth. In today’s MadTech Daily, we cover Google joining the ...

ExchangeWire’s Ad Tech Personality of the Year and Ad Tech Rising Star awards consistently honour the trailblazers of our industry. Have your say in nominating this year’s winners before entries close ...

ExchangeWire’s Industry Review 2025 serves as a definitive guide to the year ahead, offering in-depth insights into eight transformative pillars. This year’s review explores the seismic shifts driven ...

Spyrosoft Group, a leading consulting and software development company, is proud to announce the launch of Spyrosoft Ad tech, a new entity focused on building custom advertising and marketing software ...

News in brief: Disney Launches New Ad Tech Tools; Google Tests AI Podcast Feature for News; TikTok Rolls Out Message Ads in APAC Disney Launches New TikTok has rolled out Messaging Ads for the APAC ...

As we move towards 2025, the pace of innovation across the media and ad tech industries is accelerating. From artificial intelligence to CTV, these innovations present both opportunities and ...

In this week’s MadTech Sketch, Ciaran O'Kane looks at how two heavyweights in the world of verification have been shifting focus towards activation and attention. DoubleVerify (DV) recently agreed to ...