Google’s long-anticipated shift away from third-party cookies has once again been put on pause. Should we be shocked?

“Love, laughter and happily ever after” is an age-old trope that BBC Creative is using to promote the broadcaster’s full range of comedy shows. The in-house agency has created a spoof dating show, ...

Sir Martin Sorrell, in his WPP heyday, famously referred to Google as a “frenemy.” As opposed to a mighty monster that would munch up his margins. Meta’s Mark Zuckerberg escaped a similar soubriquet ...

Advertising can be quite useful sometimes. Advertisers have realised that there are parts of the body that (may) require assistance and some are approaching the matter with realism and even wit. Maybe ...

MAA has more than 40,000 visits a month – from the obvious centres London, NYC and the West Coast to everywhere in Europe; India , China, Australia and as far as the Sudan and Iran. It’s reasonable to ...

Is there a future for UK broadcaster Channel 4? The one-time enfant terrible of the UK broadcasting scene has been struggling of late and now it’s looking for a new CEO as Alex Mahon (below) is on her ...

As the UK basks in an unseasonal heatwave it’s time for agile advertisers to advise us to, in the words of a very contentious ad from a few years back – “be beach body ready.” Shots seem to be tighter ...