The chain worked with the TikTok influencer to create The Mr. Fantasy Burrito.

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The chief corporate affairs officer’s last day at the retailer will be October 17.

Dubbed the “social media dark horse,” Reddit has earned recognition for its growing importance in health and wellness advertising.

LONDON: Haymarket Media Group has acquired Marketing Week, Creative Review and Festival of Marketing from Centaur Media. The ...

Pass that Popsipuss: Inside Jake Shane’s all-cherry Popsicle collab The frozen treat brand partnered with Shane after his Popsicle flavor reveal reaction series went viral on TikTok.

Conagra’s top communications and networking executive joins the latest edition of PRWeek’s weekly podcast.

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Bronx-born rapper Cardi B and the MTA are continuing their viral, Subway-themed marketing campaign for her new album, ‘Am I the Drama?’ ...

Play By Play will dovetail with PRWeek’s Sports Conference, which debuted in February this year and will take place again in ...

A good trendjacking strategy can increase audience engagement and highlight expertise, while a cringey one can tarnish a ...