The session will examine how artificial intelligence is affecting content creation, media planning, performance measurement and client servicing.

The gen AI ad serves as both dark comedy and serious commentary on AI's displacement of human creativity and labour in the advertising industry.

The League will begin its first India season with partners including Iconik Sports as title partner, SpiceJet as powered-by ...

Kazi will report to Publicis Media South Asia CEO Lalatendu Das, while Gautam Surath is also elevated to Chief Strategy and ...

The campaign features small business owners and highlights Meta tools such as Reels, Advantage+, messaging and Boost Post to ...

Kapur will oversee brand partnerships, PR, and community initiatives, focusing on building meaningful collaborations with ...

In this article, Sini Magon of Grapes Worldwide examines how winter in India reshapes consumer behaviour after Diwali, ...

SocialSync can convert existing content from YouTube, Instagram, Facebook, LinkedIn, X, and Snapchat into full-screen CTV ads ...

Linear TV viewership slipped from 705 million in Q1 2025 to 689 million in Q3, while audiences watching both TV and CTV rose ...

Before joining Cheil India, Gupta held senior roles across advertising and digital firms, most recently serving as Senior VP ...

Under the mandate, the agency is expected to oversee strategy and execution across the consumer funnel, linking brand ...

Gupta will lead the AI efforts across workforce enablement, enterprise intelligence, internal data systems, and automation and robotics for safety and operations.