The new parent company of a large chunk of Comcast’s cable output has settled on a new name as MSNBC and other channels are ...

The spinoff will house Comcast's cable TV assets like USA, MSNBC, CNBC and E!, as well as some digital brands like Fandango.

NBCUniversal is parting ways with many of its cable networks, but the company will continue to sell all the commercials that ...

Comcast’s SpinCo, which will include cable networks USA, MSNBC, CNBC and E!, will be renamed Versant to emphasize corporate ...

Versantr has been selected as the new name for the parent company of media assets slated to be spun off from Comcast and NBCU ...

In just her second episode, the number of viewers in the coveted 25-54 demo plunged by 53 percent.

When NBCUniversal holds its upfront presentation next week at New York’s Radio City Music Hall, it will have a new offering to sell: Versant, the forthcoming spinoff of cable TV brands that includes ...

Mark Marshall will oversee Versant's sales strategy and revenue, while Tom Winiarski will lead ad sales and monetization ...

VERSANT, Comcast's planned spin-off consisting of select news, sports and entertainment assets, has clinched a two-year deal ...

"It speaks to our adaptability and embraces the opportunity to shape a new, modern media company," CEO Mark Lazarus told ...

The deal - which covers the next two upfront TV cycles - will continue NBCU's previous ad structure in part. Analysts say ...

Versant, Comcast's planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal ...