WPP sent jitters across Madison Avenue with an unexpected profit warning Wednesday. The threat of AI isn't helping.

AI can remix the past, but it cannot accurately imagine the future. AI learns from what people have already done, popularized ...

The company faces a key hurdle when Amazon reports its second-quarter results, which are expected to be released on July 31.

Food companies are embracing AI to refine their green marketing strategies, as investments in sustainable food and branding ...

Right now, audio is quietly becoming one of the most exciting parts of programmatic. With the rise of podcasts, smart ...

While debate intensifies about the extent to which AI will impact creative production, Ipsos’s Pedr Howard is utterly certain ...

Cindy Rose becomes the CEO of WPP. This marks a big strategic change for the advertising company. WPP faces challenges like slow growth and client losses. Rose's tech background is key for WPP's ...

Search Intelligence OS empowers advertisers to shape automation outcomes, enforce brand standards, and scale results ...

Imagine if your media plan could read the room – not just demographics or keywords, but the actual vibe of your brand. That’s ...

Mortar AI has named James Zipeure as group CEO to lead global expansion and oversee the rollout of its central product suite. His appointment coincides with the company’s launch of its new Marketing ...

Hero Realty, one of India’s fastest-growing real estate developers, partnered with VDO.AI, a leading advertising technology ...

Can AI retain its edge on the market? Aziz Hamzaogullari answers questions on why the Magnificent 7 are still leading the ...