AMC reaches agreement with National CineMedia to run more advertising in theaters. AMC to receive a cut of ad sales. Stock up ...

Word got out today that the No. 1 exhibition circuit, AMC Theatres, will start running more advertising during their ...

Netflix has always been hostile to theaters. Accountant 2's release plan, though, just exacerbates those issues.

Explore AMC Entertainment's new strategy to boost revenue with innovative advertising before movies starting July 2025.

Blake Lively's lawyers have requested dismissal of her claims of both intentional and negligent infliction of emotional ...

AMC Theatres is confident its new business model of running ads before movies won’t discourage filmgoers from coming to ...

The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since ...

The pre-show will go on and on as the exhibition giant will introduce a “platinum spot” advertising window on July 1 ...

Movie theater chain AMC will show more ads ahead of feature films starting next month . It’s a reversal for one of the ...

AMC Entertainment Holdings Inc. has agreed to run more advertising in its theaters, ending its yearslong opposition to ...

AMC Entertainment (AMC) just posted its best Memorial Day weekend ever, setting new records for both ticket sales and concession revenue. But despite packed theaters and positive box office momentum, ...