Next Friday, May 2, adidas will officially launch its latest footwear innovation: the Climacool. It is a design-forward slip-on that redefines lightweight performance through minimalist mastery.

Dr. Daughtry recommends the Supernova Prima to runners who like a little more support in their sneakers. It features an ...

It’s what Adidas puts in all of its top-of-the-line running shoes, such as the Adizero Adios Pro Evo 1 ... We didn’t have a great deal of innovation, at least visible and radical innovation. And we ...

In the high-stakes world of athletic apparel and footwear, a few rivalries ... A critical element of the turnaround is adidas’s renewed emphasis on innovation and product credibility.

Most significantly, Adidas focused on the sole, an area that has seen large amounts of innovation in running shoes. "Running footwear over the last five years has basically gone from very low ...

I wear adidas shoes to play pickleball right now ... which allows them to lean into product archives and innovation engine.” Thus, ARS is bringing its decade-long engineering background built ...