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As large language models move from answering questions to making decisions, I believe the economics of influence will shift ...

Wondering how ads will work in ChatGPT? Or which AIs are still ad-free? There aren't many. Here's a quick rundown.

AI agents are reshaping how startups build software, automate workflows, and create entirely new product categories. For founders, agents represent a shift from passive assistants to autonomous ...

YouTube is updating its guidelines for videos containing content that advertisers define as controversial, allowing more creators to earn full ad revenue when they tackle sensitive issues in a ...

Most companies still treat monetization as a pricing exercise. Define a rate, apply it to usage, and send an invoice. It seems straightforward . . . until growth hits. Then small cracks start showing: ...

Content creators make the internet an exciting place to experience. They educate, inspire, entertain, and keep you updated on the latest happenings around the world. The global creator economy is now ...

Segment your mailing list and personalize content to secure significantly higher engagement rates, giving you a clear edge over generic email campaigns. Create newsletters with clear, intriguing ...

Microsoft is winding down its demand-side platform (DSP), “Microsoft Invest” and named Amazon DSP as its preferred partner. But Microsoft is not the only big tech company putting its trust in Amazon.