Impact Plus, the French sustaintech pioneer dedicated to reducing the carbon footprint of the advertising industry, is taking a new step forward by expanding its measurement scope to include two key ...

Leading sustaintech solution Impact Plus today (March 19th, 2025) launched a step-by-step guide on how brands can minimise the environmental impact of their online ads. “Sustainability Simplified: ...

Global partnership will see sustaintech platform's carbon evaluation technology integrated into IAS's platform, enabling marketers to measure their media's environmental impact alongside quality and ...