Anne Marie D. Lee is an editor for CBS MoneyWatch. She writes about topics including personal finance, the workplace, travel and social media. Advertisers shelled out close to $8 million on average ...
Elon Musk just made a big promise during a livestream talking about advertising on X: the ads will soon be so good, you’ll actually look forward to them. “We want to change that completely to where ...
Magnite is making a play for pause ads. On Tuesday, the advertising platform announced the introduction of pause ads into its SSP. This inventory can be bought through the company’s direct-to-buyer ...
A new marketing campaign for Gap jeans is raking in millions of views on a dance-heavy video starring the girl group Katseye, which has drawn some comparisons, both favorably and unfavorably, to ...
Macy’s Media Network will launch a pilot with Amazon Retail Ads Service, enabling partners to purchase ads on its website through the Amazon Ads console and other APIs, according to a company ...
Google’s long-teased Asset Studio, first announced at Google Marketing Live in May, has now surfaced in accounts. How it works. Asset Studio appears under Tools > Asset Studio and gives advertisers ...
The latest level in Gap's cultural and commercial resurgence has been unlocked, thanks to a new denim campaign that fans say stands apart from the contemporary jeans advertising landscape. Unveiled ...
Sydney Sweeney is speaking out for the first time nearly a month after her American Eagle ad erupted online. In her new Wall Street Journal cover story, the 27-year-old expressed her thoughts on the ...
Companies using risky ads amid rollbacks of diversity programs Ads criticized for promoting white-centric ideals, controversial endorsers Experts warn that risky ads may harm brand reputation ...
GENEVA (AP) — Swiss watchmaker Swatch apologized Monday for an ad campaign that upset consumers in China and elsewhere and said it had “immediately removed all related materials worldwide.” In an ...
Swiss watchmaker Swatch has apologized and removed an ad featuring a model pulling the corners of his eyes after the image prompted accusations of racism and calls for a boycott on Chinese social ...
FIRST ON FOX: The National Republican Congressional Committee (NRCC) is rolling out a new ad tying the policies of "radical" Democrats, like New York City socialist mayoral candidate Zohran Mamdani, ...
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