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The drinks are concepts from CosMc’s, the chain’s all-beverage store concept which launched in 2023 and closed earlier this ...
McDonald’s business slumps The E. coli outbreak has overshadowed McDonald’s business and came as the chain was struggling to win back customers put off by higher prices.
McDonald’s is turning up the fizz this fall with a test that’s anything but ordinary. Inspired by its experimental CosMc’s concept, the chain is diving headfirst into the specialty drink craze—serving ...
As McDonald’s transitions away from self-serve soda stations, questions arise about how this shift will redefine customer expectations, operations, and even competition in the quick-service ...
McDonald's is reviving its long-lamented Snack Wrap and leaning into affordable eats as it looks to reverse a rare sales slump.
MCD plans to expand its beverage lineup in U.S. stores, tapping CosMc's insights to boost traffic and check size.
Five days after the recall, in a strategy seldom, if ever, used in corporate America all U.S. McDonald’s locations began paying $3 to consumers who returned the glasses—more than they were originally ...
At $2.99, Snack Wraps are among the cheapest items on McDonald’s menu and largely come cheaper than other chains’ similar ...
In 2016, McDonald’s faced declining sales and struggled to attract younger customers. Executives assumed that the issue was the rise of healthier eating trends.
More customers stayed away from McDonald’s in the following days. By Thursday, visits to McDonald’s dropped 9% nationwide and 31% in Colorado.
The day after the E. coli outbreak was announced, customer visits to McDonald’s dropped 6.4% across the country and 24% in Colorado, where the outbreak was most prevalent.
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