Starbucks CEO sets a new service goal for baristas in order to improve in-store experience for customers, changes happen at ...

Starbucks will roll out its “Green Apron Service” model to all 11,000 U.S. company-operated stores by September, according to ...

Starbucks CEO Brian Niccol says his company will rebound from lackluster earnings with its “green apron service” plan. Here’s what the strategy involves.

Starbucks (SBUX) posted mixed third quarter results. Revenue topped estimates, but adjusted earnings fell short. CEO Brian Niccol joined Opening Bid to discuss the quarter, why he's optimistic about ...

Starbucks has always said that its goal is to be your “third place.” The idea is that it’s the other place you go between ...

Starbucks experienced a 2% drop in global sales. North America saw a similar decline. However, China sales increased by 2%.

Starbucks is perhaps the most recognizable coffee brand in the world, yet it is underperforming in recent years.

Starbucks shares rose about 3% in early trading on Wednesday as the coffee chain's strong quarterly sales signaled CEO Brian ...

Shares of Starbucks have risen more than 1% this year. The company has a market cap of about $106 billion. Starbucks is expected to report its fiscal third-quarter earnings after the bell on Tuesday.

Starbucks CEO Brian Niccol said Tuesday that his company's turnaround efforts were "ahead of schedule" after several quarters ...

Starbucks CEO Brian Niccol said he isn’t just focused on getting “Back to Starbucks” anymore, and is taking steps to build a "better Starbucks." ...

The shop at 295 California Street, a fixture downtown for nearly two decades, shut its doors Friday, according to the San ...