Guiding your customers to change means understanding the why behind what people buy from you—and then bringing together the ...

Personalization may be the promise, but the retail experience that customers get from their favorite brands often tells a different story.

Explore how the Baby Boomer Age Wave Theory predicts economic shifts due to changes in baby boomer spending habits after age 50. Learn about its societal effects.

Sheng, Z. (2026) Circular Economy in Education: Evidence from UK Second-Hand School Uniform Market. Modern Economy, 17, 199-227. doi: 10.4236/me.2026.171011 .

Abstract: Partial discharge (PD) is an important characterization parameter of the reliability state of the insulation system, and it is also one of the reasons why the insulation structure fails for ...

Abstract: This study explores the impact of TikTok Shop live streaming on the purchase decision-making processes of Generation Z consumers. Using the Theory of Planned Behavior (TPB) and the ...

ABSTRACT: In recent years, heightened environmental concerns have spurred an increased interest in sustainable practices within the hospitality industry, particularly concerning green hotels. Among ...

Modern consumer electronics have evolved far beyond mere functionality to become sophisticated psychological tools that shape user behavior, create emotional connections, and drive market trends. The ...

Digital wallets, or electronic wallets (e-wallets), have developed to be the most common form of digital payment methodology in Indonesia in line with the significant growth in internet accessibility ...