Collier County's base budget for tourism advertising has been $6 million annually. That's not enough, some businesses say.

At today's Hotelier Luncheon, the city's tourism board showcased their strategies to bring more than just beachgoers to the Coastal Bend.

Historically, marketing leisure travel has had a fairly straightforward purpose: Use enticing imagery and feel-good language to encourage would-be travelers to visit a certain destination, attraction ...

Despite concerns about the economic cost of a dip in Canadian visitors, Lake Placid businesses are reporting a successful tourism season on-par with the average. At last week’s village board meeting, ...

Pennsylvania’s Tourism Office has released that nearly $84 billion was generated for the economy last year after 201.6 ...

Tourism Ireland recently announced details of its marketing strategy and plans to promote the island overseas, at a Dublin event that convened more than 500 tourism industry leaders from around the ...

Visit Florida staff members have crafted a tourism-marketing plan intended to combat increased competition from states that in the past few years imposed tougher Covid-19 restrictions. Visit Florida ...

The Taiwan Tourism Administration (TTA), led by Deputy Director-General Shih-Fang Huang, joined forces with travel.

The Hawai ‘i Tourism Conference will return to the Hawai ‘i Convention Center Monday with a renewed focus on regenerative tourism, destination stewardship planning and diversifying tourism, a key ...

HONOLULU (HawaiiNewsNow) - Incoming Gov. Josh Green says he will broker a deal to end the dispute over how to market tourism to Hawaii. That’s despite the Ige Administrations last-ditch effort to have ...

The board of directors of Barbados Tourism Marketing Inc. (BTMI) has announced the appointment of Jens Thraenhart as the chief executive officer of the island’s destination marketing agency, with ...

The Wildwoods is celebrating another strong summer. During the 2024 tourism season, the beach resort destination set a new all-time record for revenue growth, according to the Greater Wildwoods ...