Good page speed and user experience help your site stand out in search results The Interaction to Next Paint metric is replacing First Input Delay You can improve make your site respond faster to user ...

According to various studies, videos help engage your page visitors as well as get them to remember your value proposition better and help them make purchase decisions When creating marketing videos ...

As the content battleground goes through tremendous upheaval, SEO insights will continue to grow in importance ChatGPT can help content marketers get an edge over their competition by efficiently ...

If conveying the value to C-suite wasn’t challenging enough, SEOs are now having to deal with the GA4 shift Does your SEO reporting take hours or days? Is it too detailed, or not detailed enough? Buy ...

2022 saw nine confirmed updates (including two core updates,) five unconfirmed instances where volatility was observed in page rankings, and one data outage that caused chaos for 48 hours Video and ...

Content optimization is essential because it helps users and search engines to easily understand your written text. In addition to this, there are a huge number of other advantages you can gain by ...

Websites that rank well on Google tend to have a higher Core Web Vitals score There are three core web vitals that make up the majority of the site’s overall page speed score Prioritizing user ...

The long-awaited implementation of mobile-first indexing is now upon us, meaning that content visible only on desktop will be ignored from this point on by the world’s largest search engine.

Google Trends can be a powerful tool for digital marketers. The 11 best ways you can use Google Trends to find relevant, trending, and related keywords that boost traffic. As an SEO professional, ...

App marketing is intensely competitive. There are limited channels to market your app but millions of apps to compete with. It’s important to maximize every opportunity. Like SEO, App Store ...

SEO A/B testing allows site owners to understand whether the changes they make to their website have a positive impact on keyword rankings. Anything on a website can be A/B tested, but the best ...

Google plans to update its algorithm in 2021 to include a factor called Page Experience. This includes existing Google Search signals such as mobile-friendliness, safe-browsing, HTTPS, and intrusive ...