Explore the rise of video podcasts and key podcast market trends in 2025. Get expert insights from TechWyse to stay ahead in ...

Discover how virtual avatars are reshaping brand identity and engagement. Learn if creating a digital persona is the right move for your business.

When it comes to SEO and website’s rankings, you want to be extra cautious. SEO mistakes are ones that you don’t want to make because it could take weeks, or even months, to fix the damages. Often ...

This week in Internet marketing, we’ve gathered some of the most compelling and thought-provoking articles from across the web. We’re looking at tips to stay competitive with mobile SEO, as well as ...

You've come to the right place to learn about the changes to Google Places. Here are some highlights of what has been going on this past week. Google Places Is Over, Company Makes Google+ The Centre ...

Google has announced the release of Google Analytics Content Experiments, which brings website testing into Google Analytics. This means Google has decided to retire Google Website Optimizer as a ...

This week we're covering Instagram's news brief about how its algorithm works, ways a business can engage with exisiting customers to cross-sell/up-sell, and how to create link-worthy content to share ...

The methods of online marketing change faster than most people expect. There’s good reason for this. The psychology behind our campaigns is what puts a marketer steps ahead of the masses. We don’t ...

Dr. Robert Cialdini studied “influence professions” such as doctors, lawyers, teachers and police officers. More specifically he studied how they were trained to persuade and influence people. He ...

The technological landscape is witnessing an unprecedented revolution with the rise of conversational AI, leading to a pivotal showdown between Google Gemini and ChatGPT. These AI behemoths are not ...

As a full time SEO Specialist, I often discuss the concept of "user experience" (UX for short) with my clients. Not to get confused, UX is a completely different field from search engine optimization, ...