Despite the White House's statements, Ford's top executive recently said he could not promise consumers wouldn't pay more.

The White House lashed out at Amazon on Tuesday for reportedly planning to display how much of a product’s cost comes from Trump’s tariffs. Doing so would emphasize to consumers that U.S. tariffs are not paid by overseas companies, but by the American companies importing the goods, and then largely passed on to customers.

WASHINGTON (AP) — President Donald Trump’s 2026 budget plan would slash non-defense domestic spending by $163 billion while increasing expenditures on national security, according to statements released by the White House on Friday.