Mattel Unveils Hot Wheels iD Smart Track Kit and NFC-Enabled Cars, Complete with App Store Support
techeblog.com
Mattel Unveils Hot Wheels iD Smart Track Kit and NFC-Enabled Cars, Complete with App Store Support
Mattel, Inc. unveils Hot Wheels id, the digital evolution of the brand that generations of kids grew up with. This high-tech update brings together physical and digital in a Mixed Play experience with uniquely identifiable vehicles, a smart Race Portal, Smart Track, and digital hub, so you can build your personalized fleet, measure your ...
Jun 15, 2019
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